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Spirals of Spirituality: A Qualitative Study Exploring Patterns of Spiritual Organizing

Authors: Fahri Karakas and Emine Sarig枚ll眉

Publication: Journal of Business Ethics, Forthcoming

Abstract:

5th Empirical and Theoretical Symposium for Canadian Marketing Strategy

On May 25, 2017, more than 60 marketing academics in Canada gathered together for the 5th Empirical and Theoretical Symposium for Canadian Marketing Strategy at the Desautels Faculty of Management to present research ideas, provide feedback, and share commentaries.

MCCHE is at the centre of efforts to support Indian pulse production

High fibre content, a low glycemic index, and ease of production make pulses an ideal crop for much of the developing world.

The supply and demand sides of corruption: Canadian extractive companies in Africa

Authors: Frederick Stapenhurst, Fahri Karakas, Emine Sarig枚ll眉, Myung-Soo Jo & Rasheed Draman

Publication: Canadian Foreign Policy, Vol 23, No. 1, 2017

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Charitable giving: the wealth factor

A study co-authored by Desautels Assistant Marketing Professor DaHee Han finds that there鈥檚 a big difference between the charitable giving habits of the wealthy and the less privileged.

Un truc ultrasimple pour voler de succ猫s en succ猫s au travail!

A new study by Desautels Assistant Professor Nathan Yang explores how to attain short-and long-term goals, using the database of mobile weight-loss app Lose It! to track user information and success rates.

Social value and content value in social media: Two paths to psychological well-being

Authors: Jiao, Y., Jo, M.S., Sarigollu, E.

Publication:听Journal of Organizational Computing and Electronic Commerce听

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How good marketing can make social responsibility profitable

According to a new study in the Journal of Marketing, strong marketing can help a company maximize the benefits of social responsibility. The study鈥檚 authors, Desautels Associate Professor Saurabh Mishra and Sachin Modi from Iowa State University, analysed corporate social responsibility (CSR) actions across six categories: environment, products, diversity, corporate governance, employees and community.

Gene and environment interaction: Is the differential susceptibility hypothesis relevant for obesity?

Authors:听Mollea, R.D., Fatemia, H., Dagherb, A., Levitanc, R.D., Silveirad, P.P., Dub茅, L.

Publication:听Neuroscience & Biobehavioral Reviews

2017 SSHRC Connection Grant

Congratulations to Professor Demetrios Vakratsas on receiving a 2017 SSHRC Connection Grant for his project entitled 鈥淓mpirical & Theoretical Canadian Marketing Strategy Symposium: Marketing Analytics for Better Decisions鈥�.

Business schools heed the call for more data-literate graduates

Deloitte Analytics and other companies have been pushing Canadian universities for years to produce more data-literate graduates to fill their talent needs. Their efforts appear to be paying off, with business schools ramping up their offerings in data analytics. [...]

Exploring pro-environmental behaviors of consumers: An analysis of contextual factors, attitude, and behaviors

Authors:听Ertza, M.,听Karakasb, F.,听Sarig枚ll眉, E.听

Publication: Journal of Business Research

Abstract:

Coping and Construal Level Matching Drives Health Message Effectiveness via Response Efficacy or Self-Efficacy Enhancement

Authors: Han, D.,听Duhachek, A.,听Agrawal, N.听

Publication: Journal of Consumer Research听

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Measuring the Efficiency of Category-Level Sales Response to Promotions

Authors:听Trivedi, M.,听Gauri, D.K., Yu, M.听

Publication:听Management Science, Vol. 63, No. 10, October 2017听听

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Unobserved heterogeneity in dynamic games: Cannibalization and preemptive entry of hamburger chains in Canada

Authors:听Igami, M., Yang, N.

Publication: Quantitative Economics听

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